“Business to Art” awards ceremony took place in Yerevan, concluding this year’s forum of the ASA Advocacy Society for the Arts, which focused on the development of culture and the creative industries. The awards aim to encourage companies that support the arts and contribute to cultural development. They are designed to highlight the power of collaboration between business and art, demonstrating how such partnerships can transform communities and foster creative potential in Armenia.

The award in the nomination “Guardian of Cultural Heritage” was presented to the Yerevan Brandy Company for its dedication to preserving historical and cultural heritage.

The Yerevan Brandy Company was nominated for this category by the Foundation for the Development of Culture.

“By sharing this award with all the partners with whom ARARAT has carried out numerous projects over the years, I would like to sincerely express our gratitude for this recognition. For ARARAT, preserving and promoting cultural values is not just a mission - it is an integral part of our identity, perhaps the most responsible one. To me, this award also serves as a beautiful symbol: even though ARARAT often chooses paths less traveled, upholding shared values and mutual trust with our partners opens up new and inspiring ways of collaboration, continually uncovering inspiring dimensions of our heritage”, emphasized Zaruhi Saribekyan, Communications Manager of Yerevan Brandy Company.